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Breitling Jet Team Makes U.S. Debut
The Breitling Jet Team successfully completed its first-ever performance in the United States at the Sun ‘n Fun International Fly-In & Expo in Lakeland, Florida. The world’s largest professional...
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Inside the Jaeger-LeCoultre Master Grande Tradition Grande Complication
Jaeger-LeCoultre pays tribute to the origin of time and its link to the sun, moon and stars that abound in the sky with the Jaeger-LeCoultre Master Grande Tradition Grande Complication. To explain...
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Trending Thread Dials
Earlier this year I had a front-row encounter with embroidery on a watch dial at the Piaget display at January’s SIHH in Geneva. There I witnessed firsthand master embroiderer Sylvie Deschamps’...
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Hublot and Kobe Bryant For Vino Retrograde Chronograph
NBA legend Kobe Bryant says he’s improving as he ages, much like a fine wine. When it came time to design his second timepiece with Hublot not long ago, Bryant decided to blend the arts of wine making...
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Inside the Independent: ArtyA
ArtyA was founded in 2010 as the result of Yvan Arpa’s search for his own niche in the watch industry. After working at a less well-known Swiss watch brand, the former math teacher began creating...
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Longines Celebrates 141st Kentucky Derby
Churchill Downs—and indeed all of Louisville—celebrated the 141st Kentucky Derby last weekend, and Longines was on point as sponsor of Friday’s Longines Kentucky Oaks Day and as the Official Watch and...
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Bulova Moves Headquarters to Empire State Building
Bulova today adds another chapter to its historic ties to the city of New York, where Joseph Bulova founded the company 140 years ago only five years after arriving to the U.S. from what is now the...
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IWC Launches Smart Strap
IWC Schaffhausen plans to use the strap of Big Pilot’s watches to debut its entry into the smartwatch marketplace. Called IWC Connect, the new device is designed to give wearers control over certain...
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Audemars Piguet Opens New Service Center
Audemars Piguet North America has made maintaining and servicing its timepieces more efficient by adding a new North American service center in Clearwater, Florida. With an impressive 13,000 square...
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Zenith at Tour Auto Optic 2000
Zenith revved its engines at the start of the 24th Edition of the Tour Auto Optic 2000 as the official timekeeper. This five-day racing event draws an impressive lineup of drivers navigating their...
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Mother’s Day Favorites
In tribute to Moms everywhere, we’re quoting some of our favorite “mother-isms” and pairing them with some of our favorite watches. “Don’t use that tone with me.” Patek Philippe’s Ladies First Minute...
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NOMOS Glashütte for Mom
If you’re reading iwmagazine.com, you’re no doubt already considering a watch as the perfect gift for mom on Mother’s Day. And there are many lovely timepieces from which to choose. For the mom with...
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Greubel Forsey Behind the Dial & Under the Dome
When Greubel Forsey earlier this year debuted its Tourbillon 24 Secondes Vision, with its single dial-side aperture and a slimmer profile than any of its previous models, I saw it as the most subdued...
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Bremont Partners With America’s Cup and Oracle Team USA
Bremont is now an Official Timing Partner to the 35th America’s Cup and to the defending champion, Oracle Team USA, which in the previous America’s Cup partnered with TAG Heuer. As the oldest trophy in...
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Manfredi Jewels Welcomes Rolex
Manfredi Jewels, an iW Leading Watch Retailer, recently officially opened its new store in New Canaan, Connecticut (for details, see here) and celebrated its watch lineup last week with an exhibition...
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Phillips Auction Breaks Records
Serious watch collectors converged into Geneva this past weekend, and into this week, as four notable watch auctions offered headline-worthy top lots. The bidding frenzy is the result of events at...
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Breguet Opens Salon in Atlanta
Breguet last week bolstered its presence at Neiman Marcus in Atlanta by opening a Breguet Salon—the first boutique of its kind for the specialty retailer. At the unveiling of the new space, Breguet USA...
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On the Wrist: Reactor Neutron Automatic
While it’s not a new model, the Reactor Neutron Automatic I’ve been wearing for a week still looks like it could have been designed yesterday. This particular watch, Reactor’s only automatic offering...
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Christie’s Important Watches Breaks Records
While Christie’s was busy setting records in New York, the Geneva location broke records of its own, fetching $16,447,342 at the Important Watches auction with timepieces from Audemars Piguet, Patek...
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This Week in Watches
This Week in Watches: Discover the latest editions from RJ-Romain Jerome, Louis Moinet, Ulysse Nardin, Zenith and DeLaCour RJ-Romain Jerome Skylab 48 Presented in a 48mm this case, this iconic...
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